June 10, 2024

Diagnostic Ultrasound Market Size to Reach USD 11 Bn by 2033

The global diagnostic ultrasound market size reached USD 7.39 billion in 2023 and is projected to surpass around USD 11 billion by 2033, growing at a CAGR of 4.06% from 2024 to 2033.

Key Points

  • North America has held the largest market share of 32% in 2023.
  • By technology, the 2D segment has accounted the largest market share of 37% in 2023.
  • By portability, in 2023, the trolley segment has captured the biggest market share of 66% in 2023.
  • By application, the obstetrics/gynecology segment held a significant share in 2023.
  • By end use, the maternity centers segment holds the largest share of the market.

Diagnostic Ultrasound Market Size 2024 to 2033

The diagnostic ultrasound market is experiencing significant growth driven by technological advancements, increasing prevalence of chronic diseases, rising geriatric population, and growing demand for non-invasive diagnostic procedures. Diagnostic ultrasound, also known as medical sonography, utilizes high-frequency sound waves to produce real-time images of internal organs, tissues, and blood flow, aiding in the diagnosis of various medical conditions. This overview delves into the key growth factors, regional insights, drivers, restraints, and opportunities shaping the diagnostic ultrasound market globally.

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Growth Factors:

The diagnostic ultrasound market is propelled by several factors contributing to its growth trajectory. Technological advancements in ultrasound imaging systems, such as 3D and 4D imaging, portable and handheld devices, and advanced software solutions, enhance imaging quality, resolution, and diagnostic accuracy. Additionally, the increasing prevalence of chronic diseases, such as cardiovascular diseases, cancer, and musculoskeletal disorders, drives the demand for diagnostic ultrasound for early detection, monitoring, and treatment planning.

The growing geriatric population, particularly in developed countries, is fueling the demand for diagnostic ultrasound due to age-related health conditions and the need for regular health screenings. Moreover, the shift towards non-invasive diagnostic procedures, driven by patient preferences, healthcare cost containment efforts, and technological advancements, favors the adoption of ultrasound over traditional imaging modalities such as X-ray and computed tomography (CT) scans.

Region Insights

The diagnostic ultrasound market exhibits regional variations influenced by factors such as healthcare infrastructure, reimbursement policies, regulatory frameworks, and disease prevalence. North America dominates the market, driven by advanced healthcare facilities, high healthcare expenditure, and favorable reimbursement policies. Europe follows suit with a significant market share attributed to the presence of key market players, technological innovation, and rising healthcare awareness.

Asia-Pacific is poised for substantial growth fueled by increasing healthcare investments, improving healthcare infrastructure, and rising disposable incomes in emerging economies such as China, India, and Southeast Asian countries. Latin America and the Middle East & Africa present untapped potential driven by expanding healthcare access, rising disease burden, and government initiatives to improve healthcare infrastructure and services.

Diagnostic Ultrasound Market Scope

Report Coverage Details
Global Market Size in 2023 USD 7.39 Billion
Global Market Size by 2033 USD 11 Billion
U.S. Market Size in 2023 USD 1.66 Billion
U.S. Market Size by 2033 USD 2.48 Billion
Base Year 2023
Forecast Period 2024 to 2033
Segments Covered By Technology, By Portability, By Application, and By End-use
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

Diagnostic Ultrasound Market Dynamics


Several drivers are propelling the growth of the diagnostic ultrasound market globally. Technological advancements, including the development of compact and portable ultrasound devices, wireless connectivity, and artificial intelligence (AI)-enabled imaging solutions, enhance accessibility, efficiency, and diagnostic accuracy. Moreover, the growing adoption of ultrasound in point-of-care settings, emergency departments, and outpatient clinics drives market growth by enabling timely diagnosis and treatment decisions.

The increasing prevalence of chronic diseases, such as cardiovascular diseases, cancer, and musculoskeletal disorders, drives the demand for diagnostic ultrasound for disease diagnosis, staging, and monitoring. Additionally, the growing geriatric population, coupled with the rising incidence of age-related health conditions, fuels market growth by increasing the demand for diagnostic imaging services and procedures.


Despite the growth drivers, the diagnostic ultrasound market faces certain restraints and challenges. High initial costs associated with ultrasound equipment procurement and maintenance pose a barrier to market adoption, particularly in emerging economies with limited healthcare budgets and infrastructure. Moreover, reimbursement limitations and regulatory challenges in some regions hinder market growth by limiting patient access to diagnostic ultrasound services.

Technological limitations, such as image quality issues, operator dependence, and limited penetration in certain body regions, pose challenges to the widespread adoption of ultrasound for diagnostic purposes. Additionally, competition from alternative imaging modalities, such as X-ray, CT scans, and magnetic resonance imaging (MRI), limits market growth by offering alternative diagnostic options with higher resolution and specificity in certain clinical scenarios.


Despite the challenges, the diagnostic ultrasound market presents ample opportunities for growth and innovation. Continued technological advancements, such as the integration of AI and machine learning algorithms for image interpretation and diagnostic decision support, enhance the diagnostic capabilities of ultrasound systems, driving market adoption and differentiation. Moreover, the expansion of ultrasound applications beyond traditional imaging to areas such as elastography, contrast-enhanced imaging, and therapeutic ultrasound presents new revenue streams and market opportunities.

Strategic collaborations and partnerships between medical device manufacturers, healthcare providers, and technology companies facilitate market expansion, product development, and market penetration in untapped regions. Furthermore, increasing healthcare investments, government initiatives to improve healthcare access and infrastructure, and rising healthcare awareness in emerging economies present growth opportunities for market players to tap into new markets and expand their customer base.

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Recent Developments

  • In January 2024, Canon Medical Systems and Olympus revealed a business alliance concerning Endoscopic Ultrasound Systems.
  • In February 2024, IBA acquired Radcal Corporation to enhance its Medical Imaging Quality Assurance offering and bolster its presence in the U.S.
  • In February 2023, GE HealthCare announced its acquisition of Caption Health, broadening its ultrasound capabilities to support new users through FDA-cleared, AI-powered image guidance.
  • In June 2023, UltraSight and EchoNous partnered to facilitate more accessible cardiac ultrasound for patients.
  • In February 2023, Leader Healthcare entered into a strategic partnership with Hisense Medical to redefine ultrasound imaging at Arab Health 2023.

Diagnostic Ultrasound Market Companies

  • Canon Medical Systems
  • FujiFilm
  • GE Healthcare
  • Hitachi
  • Kalamed
  • Samsung Electronics
  • Koninklijke Philips
  • TELEMED Medical Systems
  • Siemens Healthcare
  • Toshiba Medical Systems

Segments Covered in the Report

By Technology

  • 2D
  • 3D and 4D
  • Doppler

By Portability

  • Trolley
  • Compact/Handheld

By Application

  • General Imaging
  • Cardiology
  • Obstetrics/Gynecology
  • Others

By End-use

  • Hospitals
  • Maternity Centers
  • Others

By Geography

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East and Africa

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